Hi, I'm Zohar
and I design products that people love to use

I am a product designer who thrives at the intersection of complex logic, product strategy, and intuitive UX. My background, spanning development and product management, lets me speak the language of both engineers and PMs. I design solutions that are not only user-centric but technically feasible and business-driven.

My solutions are backed up by real-world data through out the product cycle, from market research to usability testing both pre- and post-launch. I incorporate AI into my entire workflow, for brainstorming, prototyping, and making UI tweaks directly in the codebase.

So look around, reach out, and say hi. When I'm not elbow-deep in Figma, you can find me playing piano or sax, dancing, or hiking outside.